The City of St. Albert approached Hello Public to design decorative banners that featured 5 specific St. Albert cultural and tourist locations: St. Albert Place, The Botanical Gardens, The St. Albert Farmers Market, and the Grain Elevators. They wanted each banner to feature St. Albert’s tag line “Cultivate Life.” The colours were set from the city’s primary and secondary colour palette. The challenge was finding the correct colour balance to create enough contrast and build depth while maintaining a consistent visual hierarchy.

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